Lynne Bussey - Public Relations and Marketing
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Home » Media Buying

Media Buying

Although the world of advertising is experiencing an unprecedented shift to a new internet paradigm, there are still places for traditional media (TV, radio, print) that can and do work, depending on a client’s budget and project. Billboards have an edge, because the object now is to drive traffic to your website. Once there, the website better do a good job, or you are wasting those ad dollars.

Morgan Schmidt is my production man, and together we have produced dozens of TV commercials and videos. I also work with radio stations directly to create affordable commercials when called for.

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