HubSpot
- How I Write SMART Goals and Make Them a Reality [+ Free SMART Goal Templates] July 26, 2024
- Target Audience: My Tips for Finding the Perfect Fit [+ 5 Campaign Examples] July 26, 2024
- Understanding the Impact of Google Consent Mode For Your Business in 2024 July 26, 2024
- Disruptive AI Video Trends that are Transforming Marketing in 2024 July 25, 2024
- The Ultimate Guide to Account-Based Marketing (ABM) July 25, 2024
Media Buying
Although the world of advertising is experiencing an unprecedented shift to a new internet paradigm, there are still places for traditional media (TV, radio, print) that can and do work, depending on a client’s budget and project. Billboards have an edge, because the object now is to drive traffic to your website. Once there, the website better do a good job, or you are wasting those ad dollars.
Morgan Schmidt is my production man, and together we have produced dozens of TV commercials and videos. I also work with radio stations directly to create affordable commercials when called for.